The results of DeZooFa 2005

Exhibitors

155 exhibitors from Germany and among them, for the first time, 21 exhibitors from further European countries (Austria, Belgium, Czech Republic, Finland, France, Italy, Netherlands, Poland, Switzerland) presented their products and services on a total display area of 14,000 square meters. ¹⁾

Almost all exhibitors rated their participation in DeZooFa 2005 positively: ²⁾

• 94% were able to make new business contacts.
• 93% reached their most important target groups during DeZooFa 2005.
• 80% expected follow-up business due to contacts made during the exhibition.

Visitors

3.579 trade visitors came from Germany (96%) and abroad (4%), mainly from the retail trade (professional pet shops, pet superstores, garden centres and DIY stores with pet departments and grooming salons as well as Vets and buyers from wholesalers). ¹⁾

The trade visitors, too, are convinced by the show concept: ²⁾

• 83% said they came to inform themselves on the topic offers of the pet market.
• 71% first of all were interested in new products.
• 98% were satisfied or very satisfied with the offer at the 3rd DeZooFa 2005
• 86% have already indicated their intention to visit DeZooFa 2007 in Wiesbaden

1) Exhibitor, space and visitor statistics are audited by FKM, the Society for the Voluntary Control of Fair and Exhibition Statistics. More information:  http://www.fkm.de/ start.aspx?sprache=e
2) Results of the exhibitor and visitor survey of WZF.

DeZooFa 2005 Pictures